Callaway Golf is selecting a partner to manage our Google Ads budget.
Hi team,
Callaway Golf is bringing on an external partner to manage our Google Ads, and were speaking with a short list of specialist teams.
Were after a hands-on team to own strategy, optimization, and reporting across our paid search and shopping campaigns, and to grow the program with us through 2026.
If that sounds like a fit, book a 30-minute intro call below — just pick a time that works for you and well take it from there.
The plan · channels & monthly budget
01 $300K/MO
YouTube Ads
TrueView · Shorts · Demand Gen · masthead — brand awareness through video at global scale.
02 $450K/MO
Google Search & Shopping
Branded · non-brand search · Shopping PLA · Merchant Center feeds · smart bidding.
03 $250K/MO
Google Display Network
Banner remarketing · audience targeting · CRM match across the GDN.
04 $200K/MO
Performance Max
Goal-based AI · cross-channel inventory · asset groups & audience signals — conversion-value bidding.
Total managed spend — ~$1.2M/mo across four channels, funded by Callaway.
Book a meeting https://linkprotect.cudasvc.com/url?a=https%3a%2f%2fcallawaygolf-media.com%2fbooking&c=E,1,AglMPUJNnjgvZ_aQPUBXSk3CHDFPJbCjki8F6f8BFO4rI9oQdyXhvq-h39OQvJXb2_2c3PyNOMbG2fCjo7odWiNHeMNb_cYfKu4VgMvov8R-woUiFQ,,&typo=1
Best,
The Callaway Golf Marketing Team
Performance Marketing · Callaway Golf
Youre receiving this because were selecting partners to manage Callaway Golfs Google Ads.
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